3 features of "Choii Boxers"

  • 01. High-Waisted

    The world's first high-waisted boxer briefs that combine Fashion × Gut.

  • 02. Non-Constrictive yet Stays in Place

    With no waistband and sewing threads, the fabric feels soft against the skin. The non-restrictive design ensures a comfortable, pressure-free fit.

  • 03. Made in Japan

    After three years of development, every detail is meticulously crafted by skilled artisans with utmost care.

First and foremost,
keep your gut warm

No heat-generating materials are used.
Designed to retain your natural body heat.

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Two-Tone Bicolor

Comes in 2 colors: "Black Sesame Pudding (Black and Gray)" and "Sakura Mochi (Green and Pink)".

Wear it reversibly if you like.

Just put on Boxers

No effort or time required.

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Lack of Options Surprised Us.

We are all human, and keeping the gut warm is important for everyone, regardless of gender.
So why aren’t there any stylish options for men?
This question was the spark that led to the founding of LUNDATTE.

Development Story